Among the many highlights of my WWDMAGIC experience with the Teen Vogue Blogger Loungewas visiting the BB Dakotabooth and getting a sneak preview of the brand’s upcoming summer and fall 2011 collections. Full of vibrant colors, great prints and flirty pieces, the summer 2011 collection has me craving warm temps again. (Los Angeles is finally experiencing chilly, winter-like weather.) My personal favorites in the fall 2011 line include chic capes and a fabulous gray wrap (seen near the bottom of this post). So feast your eyes on the upcoming collections and start making your shopping wishlist.
LOVE the mango color pants (yellow will be a popular summer color) with the top that features a surprise slit opening in the back
this flirty number is another favorite from the summer line; BB Dakota will also have pants in the same print
versatile shorts that can easily be dressed up with a pair of heels; also seen below in black with a sparkly top
another great print dress that can be taken from work to a dinner date
can’t beat a classic long wool coat
capes are here to stay; love this plaid hooded one
more great staples
love surprise back details like this back lace-up dress
an over-sized cozy sweater would look great with these print pants
chic faux fur cape
I’ve already added this amazing wrap to my mental shopping wishlist.
inside glimpse of BB Dakota’s busy booth at WWDMAGIC
Noteworthy: the mix of neutrals with the gray scarf and tan cardigan wrap completes an understated, casual chic look
Admittedly, I enjoyed checking out the show style of attendees, sales reps and creative directors just as much as I liked viewing the collections. These folks were some of my favorites from the three shows I visited inVegas — WWDMAGIC, Project andCapsule.
When people find out Mel and I are twins, they usually ask whether we have similar styles. As you can see, I’m more of a bohemian-fringe-loving-cowboy boot wearing gal while Mel is more the glam-polished-uptown-vibe-heel wearing type. (photo by Taisa)
while checking out Aryn K, we met Akira Chicago owner Erikka and Sarah who were picking up amazing pieces for the store
in the afternoon, we headed to Project at Mandalay Bay where we saw brands such as Wildfox, Dolce Vita, and Buffalo David Bitton
thanks so much to HUDSON for throwing one helluva good time!
cooling down outside after a full on dance fest (such good music throughout the night) with Natalie, Dylana, Taisa, Mel and our new friends from Paris
Bring 35 fabulous bloggers to Vegas for three days, letting them roam WWDMAGIC with more than 1,300 brands, and it’s bound to be a content building, buzz generating, networking-love fest. Looking back, it was just an incredibly exciting experience to meet the creative forces behind some of my favorite brands, and to be among the buyers getting a sneak preview of summer and fall collections before they hit stores.
There were way too many highlights to fully list out, but my favorites include talking to the fabulous Creative Director of BB Dakota, Katharine Brandes, while previewing the brand’s summer and fall lines (so many great pieces!); meeting the Kensie team during their champagne party; and simply being around all the other amazing bloggers who were just as excited as I was to be a part of the WWDMAGIC experience.
It was also encouraging to meet with brands that are fully embracing bloggers and have a strong social media presence. As we begin to see more and more designer collaborations with bloggers, brands are understanding the influence bloggers today have in the retail arena and the impact they can make on their customers. When a brand gets it, there’s a win-win situation for everyone involved.
HUGE thank you to WWDMAGIC, Teen Vogue and Fashionably Marketing!
WWDMAGIC has been an incredible experience thus far. Sadly, it’s our last day here in Las Vegas with the Teen Vogue Blogger Lounge, and I’ll be running around today, soaking up as much as my petite self can take. For starters, I wanted to share some of the key trends that I’ve noticed from several brands at the show.
gorgeous hues & Miu Miu inspired prints being showcased at Aryn K
flirty dresses and printed pants were standouts at BB Dakota(separate post to follow with a preview of the summer and fall collections)
fun prints, esp. this navy horseshoe & cowboy hat covered blouse at Audrey 3+1
It’s safe to say that we are seeing a pattern here. No pun intended! Personally, I’ve loved seeing the abundance of prints being showcased at WWDMAGIC. And if you thought leopard print was on its way out… well, let’s just say it’s here to stay and this gal isn’t complaining about that one bit. I have a ton more photos to share in upcoming posts, so stay tuned for more from WWDMAGIC!
Headed to Vegas in a few hours to take part in WWDMAGIC and Teen Vogue‘s first Blogger Concourse Lounge, referenced HERE. I’ll be hitting up some of the other shows, so if you are in Vegas, get in touch with me! At some point during the next few days, I’ll also be wearing this recently acquired pink faux fur coat from Storets, so chances are, you won’t be able to miss me.
Updates will be posted here, but you can also follow along on…